Kenya's sweeping alcohol control plan sparks anger
Published: 7/31/2025

Kenya faces backlash over proposed sweeping alcohol control measures, including raising the drinking age to 21 and limiting alcohol sales to licensed pubs and bars. The National Authority for the Campaign Against Alcohol and Drug Abuse (Nacada) unveiled the strict policy to combat substance abuse, but it has drawn criticism from industry stakeholders for being detrimental to the economy. Amid concerns of job losses and a potential rise in illicit alcohol trade, Nacada has clarified that the policy is a road map and not yet enforceable, emphasizing the need for broad consultations before implementation.