Shapewear for your face while you sleep. Has Kim Kardashian taken it too far?

Published: 8/2/2025
Shapewear for your face while you sleep. Has Kim Kardashian taken it too far?
Kim Kardashian's Skims faceshape mask has sparked controversy over claims of sculpting the face for a defined jawline. Expert insights question the product's efficacy and potential harm to self-esteem, challenging beauty ideals. Critics argue that the trend of enhancing sleep for aesthetic gains may negatively impact consumer perceptions and body image. The debate surrounding Skims' face wrap highlights concerns over unrealistic beauty standards and the implications of such products on self-confidence, particularly in younger demographics.