YouTube content creators contributed £2.2bn to UK economy in 2024

UK YouTube content creators added £2.2bn to the economy in 2024, sustaining 45,000 jobs, as per an Oxford Economics report. A new all-party parliamentary group advocating for British creators and influencers was formed, with Labour MP Feryal Clark calling them "trailblazers" of a "creative revolution." Creators like Lilly Sabri, with millions of followers, welcomed the recognition and highlighted the challenges they face, including training opportunities and studio space. Explore the impact and support this thriving industry provides to the UK's economy and workforce.