Prashant Kishor: Why India's political start-ups rarely succeed

Prashant Kishor's Jan Suraaj party faced a disappointing defeat in Bihar, despite the political strategist's prior successes. Kishor's attempt to launch a data-driven political start-up failed to secure any seats in the state due to a lack of anti-incumbency sentiment and existing social loyalties. Unlike successful new Indian parties born from movements or crises, Jan Suraaj struggled to gain traction as a credible alternative, highlighting the challenges of breaking into India's political landscape.