Love Islander's vodka advert pulled for targeting under-18s

Former Love Island contestant's TikTok ad for Swansea-based Au Vodka has been banned for targeting under-18s, violating UK advertising rules for alcohol promotions. The Advertising Standards Authority (ASA) found the ads on TikTok and Facebook aimed at a young audience, breaching guidelines that prohibit targeting individuals under 18. The ASA also noted concerns about influencers featured in the ads who appeared to be under 25, urging stricter compliance with age regulations in future promotions by Au Vodka.