'Buy one, get one free' deals for unhealthy food banned
Published: 10/1/2025

England has banned "buy one, get one free" deals on unhealthy food and drinks to tackle obesity issues, with restrictions applying to supermarkets and online retailers. The ban is part of a wider effort that includes restrictions on free refill promotions and a forthcoming ban on advertising unhealthy food and drinks on television. The move is seen as a crucial step in combating childhood obesity and promoting healthier choices, with the government defining unhealthy products to target those thought to have the most significant influence on obesity rates.