Adorable or just weird? How Labubu dolls conquered the world

Labubu dolls, from Chinese toy maker Pop Mart, have taken the world by storm, with celebrities like Rihanna and Kim Kardashian flaunting them. Labubu, created by artist Kasing Lung, is a quirky character with vinyl faces and plush bodies, beloved by fans for its unique charm. Pop Mart's sales have surged globally, leading to a stock market debut and overwhelming demand for Labubu dolls, which are now sold in over 30 countries. This viral sensation has boosted Chinese soft power, attracting a diverse fan base, but the secret behind Labubu's widespread appeal remains a delightful mystery.