Netflix signs up another YouTube star with Mark Rober deal

Former NASA engineer Mark Rober, with over 70 million YouTube subscribers, has signed a deal with Netflix to create a competition series. Netflix has previously collaborated with popular YouTubers like Ms Rachel and The Sidemen. Rober's educational and inventive videos regularly garner over 10 million views, making him a sought-after creator for streaming platforms like Netflix. This partnership reflects a growing trend of established YouTubers expanding their reach beyond the platform.